TOP TEN REASONS FOR A SHULA'S FRANCHISE

#1 Shula's Integrity

• Don Shula is synonymous with family, integrity, excellence, honesty, character, determination, credibility and winning.
• No other similar restaurant concept provides the family involvement. There truly is a man behind the brand, and the legacy will be carried on with Dave Shula, who is President of Shula's Steak Houses.
• Shula's provides a "Halo" Effect: the brand integrity of the concept strengthens the value of the hotel, which may enhance occupancy, average daily rate and even banquet business.

• Shula's is the #1 Celebrity Steak House in America. Don and Dave Shula perform over 40 speaking engagements. Recent articles and features have included: Sports Illustrated, South FL CEO Magazine, Today Show, opening the NYSE, tossing the coin at last year's Super Bowl, People Magazine, Restaurant News, USA Today, The Food Network, Keynote speaker for MUFSO conference, etc. .
• Don Shula is the winningest Coach in NFL history. Our restaurants represent this winning tradition.

• We proudly own, breed and serve the best beef money can buy, The SHULA CUT ®.
• Shula's prides itself on the quality of our SHULA CUT ®. We have the tightest and most stringent custom cut and aging specifications in the industry.

• We provide total support with restaurant design, marketing, pre-opening ordering and product specifications, state of the art web-based training, precise menu and plating specifications, hundreds of intricate service standards and standards of product and performance.
• We provide and monitor the brand standards, you maintain complete control of the operations.
• Quarterly audits performed to review levels of service and food quality, along with bi-annual visits from Dave Shula and our Director of Operations.
• Shula's maintains and administers a quarterly Shula Training Camp, providing a four day comprehensive overview of our front and back of the house standards. This training takes place at our corporate training facility in Miami Lakes, where the first Shula's Steak House began.

• Established track record of over 15 years, first Steak House opened in 1989.
• We maintain a strong presence in the market with over 25 restaurants.
• All franchise contracts that have come up for renewal have renewed.

• We are leaders in partnering branded restaurants with hotels providing an independent restaurant philosophy.
• Our proven business strategy has been focused solely on expanding the Shula brand through growth in hotels.

• Partnering with Don Shula, a national icon who transcends sports.
• Cost effective marketing that is based on "Creating Raving Fans".
• Team Shula, an email based loyalty program that has over 100,000 members
• National contest that have included giveaway partnerships with Mercedes, sponsorships with American Airlines and private dinners with owners, Dave and Don.

• Adaptability to the specific hotel needs by offering the flexibility in operating three meal periods.
• Flexibility in providing a restaurant design that works with an existing hotel restaurant floor plan.

• We pride ourselves on working within budgetary limits and provide cost-effective build-out solutions.

Thank you for your interest in Shula's Steak Houses, LLLP. Please fill out all required fields properly.
(*) Required fields.

Contact Name: *

Company:

Title:

Telephone: *

Email: *

Website:

Location of property:

Hotel name:

Ownership:

Management:

New or existing property:

Age of Hotel:

Date of last refurbish:

Average daily room rate:

Occupancy rate and number of rooms:

What type of restaurant(s) currently exist:

How many levels:

Square footage of restaurant or proposed area:

Back of house square footage & length of hood:

Square footage for dining room seating:

Square footage for bar seating:

Square footage for private dining room seating:

Annual current and preceding two years F&B sales for the existing restaurant with breakdown and totals(breakfast, lunch, dinner):

Annual desired F&B sales with breakdown and totals (breakfast, lunch, dinner):

Current average check per person for dinner, breakout food and beverage:

How many desired meal periods:

Does your hotel have union employees?

Any other restaurants, food and beverage outlets, bars in hotel. If so, please list and if possible, send menus.

Banquet rooms and capacity:

Separate or shared lines for banquet/room service/restaurant:

Dining competitors in the area (Steak House, Shula's 2 and Shula's 347 levels):

Any future expansions:

How many hotel rooms within one mile:

How many hotel rooms within three miles:

Demographics for 1-3-5-10 mile radius:

Office/commercial parks and major tenants with employee counts:

Please attach STAR Report for this property (PDF, Excel, Txt, Word Doc Formats only):

Any and all limitations:

Any further comments:

Verification Image

Enter phrase from image:    (Click to refresh the image if text is unreadable)